Published:  05:25 PM, 01 April 2017

The first ever male spokesmodel, or "CoverBoy," for CoverGirl

The first ever male spokesmodel, or

James Charles is a seventeenyear old aspiring makeup artist from New York. Today he was appointedCovergirl's newest spokesmodel. Charles will be working closely with brandambassador Katy Perry, who is no stranger to baring it all for the camera.

James'YouTube tutorials, username JCharlesBeauty,have thousands of views, but his real fanbase is of the Instagram variety.Check out his mesmerizing pics here. Fair warning though, you'll probablyget sucked into a makeup envy hole and wake up in Sephora. THOSE BROWS THO.

Today, CoverGirl selected Charles as the first male face of thebrand in over sixty years as a makeup giant. He will appear in print, magazineand digital ads with Perry, and even do some solo ads.

If that didn't make you feel incompetent, he's also still inhigh school. What were you doing when you were seventeen!?  




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