Published:  12:18 AM, 10 October 2017

Digital Marketing Summit Oct 14


Bangladesh Brand Forum (BBF) will honor best digital campaigns of the country through first ever Digital Marketing Award in Digital Marketing Summit to be held on October 14.  In total 281 nominations have been received from 20 digital agencies of the country.

Through rigorous jury sessions, the awards will be handed over to the winners in 13 categories, said a media release. BBF has been bringing global and local digital marketing experts on the same platform to share knowledge through Digital Marketing Summit since 2014. The theme for this year's summit is "Strategy into Action".

Presented by Meghna Group of Industries, this year's Digital Marketing Summit and Awards are powered by Wizards Ad Network, in association with The Daily Star. The daylong summit will be followed by award gala in the evening at Le M,ridien. This year, the summit will consist of keynote sessions from five Global Experts-- Zaved Akhter, director of Marketing Transfor-mation at Unilever, South Asia, Farhan Qureshi, head of South Asian Frontier Markets at Google, Sanjay Vaghasia, chief digital officer at Banglalink Digital Communications Ltd, Dan Clarke, CEO and founder of disruptient, Dr Harshit Jain, senior vice-president and country manager of McCann Health India and marketing director for McCann Health Asia Pacific.

The summit will also include three panel discussions on various topics related to digital changes and progress, four breakout sessions, two case study presentations and two insight sessions.  The daylong summit will be followed by Digital Marketing Award in the evening where the most successful digital campaigns of 2016 will be awarded in 13 different categories.

-BSS


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