'Health and Wellbeing Marketing Fest' held -The Asian Age

 
Brand Practitioners Bangladesh on Friday organized "ACI Nutrilife Presents Health and Wellbeing Marketing Fest Powered by United Hospital and Fresh Happy Nappy". 

This program was held  at the Westin Hotel in Dhaka.  At the event, 32 eminent speakers from various disciplines involved in business and marketing of the healthcare sector provided valuable feedback in 10 essential sessions, UNB reports.

The 3rd issue of Brand Practitioners Bangladesh's own magazine Business Brillianz was launched on the occasion.  This issue covers the life and work of late Fazlur Rahman, the founder of City Group.  Apart from this, Rupali Choudhury, MD of Berger Paints, Nurul Afsar, DMD of Electromart and Sakif Shamim, MD of LabAid Cancer Hospital have been featured.  Citigroup MD Muhammad Hassan was present at the unveiling of the publication.

Faria Yasmin, Business Director of ACI Food and Commodity Brands, the company of ACI Nutrilife, which is the main sponsor of this event for the first time under the initiative of Brand Practitioners Bangladesh, said, "We are happy to be the main partner of this fest organized on the important issues for health marketing and business expansion of the present time.  ACI Group has been with the countrymen since its inception by providing safe and nutritious food and useful medicines.  She spoke about safe food at the Insight session titled "Beacon of Health & Wellness: Bangladesh's Commodity Landscape.

Public Health and Communications Specialist, International Sports Development and Founder of Sports Vision Limited and Let's Walk Foundation Professor Dr. Anupam Hossain presented the keynote titled A Strategic Perspective of Health Economics while professor Khondaker A. Mamun, Founder of SIMED Health, IRIIC and Director of UUI presented a Keynote Session titled Thriving Together: Fostering a Resilient Health and Well-being Ecosystem.

The panel discussion titled A Roadmap for Bangladesh Health & Well-Being Business was addressed by Azgar Ali Hospital Head of Operations Morshed Ahmed Chowdhury.

Speaking at the panel discussion of health and wellness market stakeholders, Bangladesh Association of Pharmaceutical Industries (BAPI) General Secretary S M Shafiuzzaman, DGHS Director, AMIS and Line Director, HIS and e-Health Professor Dr Md Shahadat Hossain. 

About this event, Brand Practitioners Bangladesh founder and chief executive Mirza Muhammad Ileush said, "Since the beginning of the journey, Brand Practitioners Bangladesh has been organizing marketing fests on useful and effective topics.  This marketing fest is about how health sector initiatives and businesses can provide more efficient services, serve more people and establish themselves as sustainable ventures". 

Brand Practitioners Bangladesh Admin Sohrab Hossain Guddu thanked everyone in the closing speech.