The U.S. Embassy in Dhaka and CodersTrust marked a milestone in the celebration of America's 250th anniversary with the successful public launch of the "Great American Treasure Hunt," an interactive digital experience inviting users to discover all 50 U.S. states and the Founding Fathers through a gamified web application, similar to Pokémon Go.
CodersTrust, the global digital skills and workforce development platform, served as the embassy's technology development partner for the project, building the web application live at freedom250treasurehunt.com.
The website also served as the initial qualifying stage, generating a leaderboard that determined which participants advanced to a final in-person trivia contest where winners received great prizes.
Participants explored the interactive experience by scanning Freedom 250 QR codes placed at designated locations across Dhaka, including specially branded American flag-themed rickshaws and partner locations. By visiting these locations and engaging with the platform, participants earned points to climb the leaderboard, with the top 120 scorers qualifying for the final in-person trivia competition.
"It was great for our team to work with CodersTrust on this project that connected history, technology, and community engagement in such a fun way" said Richard Bruner, Deputy Director of Public Engagement, U.S. Embassy Dhaka.
"An amazing project!" said Monica Shie, Counselor for Press and Public Diplomacy, U.S. Embassy Dhaka, reflecting on the launch.
The game attracted more than 1,400 registered users who recorded over 15,000 QR code scans during the campaign, demonstrating strong public engagement with the interactive experience.
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